Approach
For this flagship sportswear retail store, we wanted the design to reference the brand closely. We looked to the utilization of natural elements for finishes, an organized layout while incorporating tech in the form of multimedia sports and fashion displays. We wanted a final simple, sophisticated design that worked as a tight-fitting backdrop for merchandise that didn’t compete but instead enhanced.
Outcome
An open plan space with central point of sale hubs make up the Saint Bernard flagship store. An open structure ceiling painted white is layered with a grid shaped ceiling below. Incorporated recess linear up and downlight give the ceiling an washed out open air feel. Warm stained wood is wrapped around columns and millwork and mixed with seamless glass product display cases. Floors are laid in a large format stone tile and broken up by vibrant patterned area rugs. Simple and elegantly detailed materials and purposeful product display make the Saint Bernard flagship store a beautifully simple backdrop for its variety of merchandise.
